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Thread: LA Athletics and Learfield Announce 10-Year Partnership

  1. Ragin' Cajuns LA Athletics and Learfield Announce 10-Year Partnership



    The Louisiana Ragin' Cajuns have selected Learfield as the university's multimedia rights partner through the 2027-28 collegiate athletic season as announced today by Director of Athletics Dr. Bryan Maggard.


    The rest of the story

    LOUISIANA AC


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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Just saw this.

    It has info not in the release...like, how much?

    http://espn1420.com/cajuns-learfield...hts-agreement/


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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by talktomewillis View Post
    Just saw this.

    It has info not in the release...like, how much?

    http://espn1420.com/cajuns-learfield...hts-agreement/
    Base $14 mill over 10 years to put that in perceptive North Texas signed their last year for a base of $5 Mill over 10

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    This is some huge news!


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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by ULvictory View Post
    This is some huge news!
    A Maggard statue is being ordered ASAP

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by cajun_lannister View Post
    Base $14 mill over 10 years to put that in perceptive North Texas signed their last year for a base of $5 Mill over 10
    UNT receives over $1,000,000/year.

    Edit: UNT is guaranteed $13,300,000 over 10 year agreement. This agreement puts us on par with UNT.

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by GeauxLouisiana View Post
    UNT receives over $1,000,000/year.
    & Mcneese gets 1.3 mill a year. This number is if sat on our hands all year and sold nothing

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by GeauxLouisiana View Post
    UNT receives over $1,000,000/year.

    Edit: UNT is guaranteed $13,300,000 over 10 year agreement. This agreement puts us on par with UNT.
    The articles I read are somewhat confusing.

    This one says it starts at $1.15M per year and increases annually,

    http://www.dentonrc.com/sports/mean-...ion-first-year

    This one says it will generate $5M in additional revenue over a 10 year period.

    http://www.dentonrc.com/sports/mean-...deal-learfield

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by cajun_lannister View Post
    A Maggard statue is being ordered ASAP

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by CajunAmos View Post
    The articles I read are somewhat confusing.

    This one says it starts at $1.15M per year and increases annually,

    http://www.dentonrc.com/sports/mean-...ion-first-year

    This one says it will generate $5M in additional revenue over a 10 year period.

    http://www.dentonrc.com/sports/mean-...deal-learfield
    '

    Actually it's not confusing if you understand UNT wasn't starting from zero. It says they're going to make $5 more annually than they were making.

    In addition, most schools will say they're going to make X, when in reality they make X if incentives are reached, like bowl games, championships, etc.

    ESPN's article says it's 1.4 annually...guaranteed. That does NOT include any incentives.

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by talktomewillis View Post
    '

    Actually it's not confusing if you understand UNT wasn't starting from zero. It says they're going to make $5 more annually than they were making.

    In addition, most schools will say they're going to make X, when in reality they make X if incentives are reached, like bowl games, championships, etc.

    ESPN's article says it's 1.4 annually...guaranteed. That does NOT include any incentives.
    So if the contract actually brings in a larger revenue than a "target number" UL could earn an additional percentage of the added revenue?

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    Default Re: LA Athletics and Learfield Announce 10-Year Partnership

    Maggard is the James Brown of athletic drirectors.

    Hardest workin' man in the biz......



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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by cajun_lannister View Post
    & Mcneese gets 1.3 mill a year. This number is if sat on our hands all year and sold nothing
    McNeese gets less than $1,000,000 from Learfield.

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by cajun_lannister View Post
    A Maggard statue is being ordered ASAP
    This is more T-Joe following through with Alden report.

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by GeauxLouisiana View Post
    McNeese gets less than $1,000,000 from Learfield.
    When adding in the total expense savings to the guaranteed revenue and trade, McNeese will benefit over $8.6 million for the duration of the contract, and average of $1.23 million per year.

    "This would not be possible without the expertise of Learfield," said Hemphill.

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by talktomewillis View Post
    Just saw this.

    It has info not in the release...like, how much?

    http://espn1420.com/cajuns-learfield...hts-agreement/
    If ESPN 14.20 is releasing info the Athletic department didn't release, it could mean Learfield is comfortable with TownSquare Media, and TownSquare Media is comfortable with Learfield.

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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by GeauxLouisiana View Post
    McNeese gets less than $1,000,000 from Learfield.
    The total benefit seems to be $1.23M per year, but the actual dollar amount is $6.3M for 8 years.

    http://mcneesesports.com/news/2018/1...learfield.aspx

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    Default Re: LA Athletics and Learfield Announce 10-Year Partnership

    well, much needed $$ to our coffers. Maggard is doing his job.


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    Default Re: Athletics: Ragin' Cajuns, Learfield Announce 10-Year Partnership

    Quote Originally Posted by Turbine View Post
    If ESPN 14.20 is releasing info the Athletic department didn't release, it could mean Learfield is comfortable with TownSquare Media, and TownSquare Media is comfortable with Learfield.
    Maybe. But ESPN1420 and Townsquare are the rights holders until June 30. And, having a vested interest in this, they probably worked pretty hard to get details.

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    Quote Originally Posted by GeauxLouisiana View Post
    This is more T-Joe following through with Alden report.
    This. I'm pretty sure Scott Farmer was the one who put this in motion.

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