This is the email that was sent out.
Subject: New Brand Standards For UL Lafayette athletics
From: Matt Sullivan (firstname.lastname@example.org)
Date: Monday, November 7, 2016 8:32 AM
Periodically, we review our brand standards at the University of Louisiana ... at Lafayette. After our most recent discussions with the President's Office and the Office of Communications and Marketing, it was decided to revise our Athletics first reference and abbreviation effective November 1st, with the commencement of the 2016-17 basketball season. This also affects all other sports teams, including fall 2016 sports, going forward from that date.
Below is the approved references to the University's athletic programs. We would appreciate that your news outlet support and comply with our efforts.
Official University Name - University of Louisiana ... at Lafayette
Nickname - Louisiana Ragin' Cajuns
First Reference - Louisiana
Abbreviation - LA (to be used only for sports statistical uses that require abbreviated characters)
The academic institution will still be abbreviated as "UL Lafayette" and it will continue to not be referenced as ULL.
We appreciate your assistance.
Sports Information Director | Louisiana Ragin' Cajuns | University of Louisiana ... at Lafayette |
Cox Athletics Center | 201 Reinhardt Drive | Lafayette, LA 70506-4297
O - 337.482.6331 | M - 985.981.0009 | Twitter - @MattSulli123
Anyway, I just saw - I think it was either last week or the week prior - the LAST admin reference (i.e., "UL-L" ) in the ESPN Goal Line right hand column that provides updated scores. I think it was the FIRST time I actually saw the "current" "UL-L is the preferred reference" acronym on TV
Does a new policy actually count as a new policy when nobody adheres to said policy?
What did he replace it with? The memo said a two to four letter/symbol description we wanted to go by for NCAA purposes. It was used for a lot more, but the stupid hyphen was no accident.
Well Georgia Southern got the memo
And some media.
Chirping from southern Arkansas in 3...2...1...
Thanks BV.. I was coming here to post that.
We're committed to this. It's legit and it's legal.
We've appropriated people to enforce it.