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Thread: UL/Louisiana Branding

  1. #161
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    Default Re: UL/Louisiana Branding

    I would like to see more consistency within athletics across all sports on the athletic branding on their uniforms. If For example, if Louisiana is the most important brand designation, the Louisiana is the most prominently displayed. Sometimes Louisiana is the footnote with Ragin Cajuns in large letters.

    As we get more and more athletic events on national TV, wouldn't it be better for branding if Louisiana was the most dominate lettering?

    Shouldn't the football take the lead in setting the consistency standard by which the other sports follow, since it sort of drives the bus in athletics.


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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by RiverRanchMan View Post
    All of the above are the flagship universities of their respective systems. They are the oldest, largest & original university in their respective systems & these factors are synonymous with other universities that refer to themselves as university of "state". Also, none of the above have legal restrictions with the use of their name. Regardless of how UL wants to "brand" themselves, the use of "Louisiana" is a violation of the spirit of the law in question.

    The UL administration takes a lot of heat for not promoting the name & allowing the national media to use UL-Lafayette or ULL. The administration knows they are walking a fine line using "Louisiana" & is reluctant to promote said name. In addition, the administration fears ULM will change their name again or ask the state legislature to close all loopholes in the law, which is more likely.

    This is a long shot, but UL should team up with LSU & LTU and attempt to convert most, if not all, of the other four year universities in the state into junior colleges. We are too small of a state to have this many four year universities. UL, LSU & LTU would all benefit as would higher education in the state. However, we know that politics would get into the way of progress & is unlikely to ever happen.
    I agree with your comments regarding consolidation of universities and making all schools other than LSU, UL, LA Tech and UNO either branch campuses of the 4 largest schools or only 4 year universities. Remove all the duplication of graduate degrees and any research. Focus both on the 4 main universities.

    Now, regarding our name. Everybody is so concerned about the University of Louisiana name. Use of "Louisiana" only is legal and hasn't seemed to bother anyone, although most media refuse to recognize is that way, particularly ESPN. Use of UL is a major faux pas to most people and is against the law. An option is to do what the University of Oklahoma, University of Kansas, and the University of Colorado do using OU, KU and CU for their abbreviations. IF Louisiana is legal because we are not using "University of", then LU is also legal because the law only requires use of a city tag when "UL" is or "University of" are used. We are entrenched in UL, but something has got to give. We can't continue fighting a losing battle. Louisiana and LU would be completely legal. I'm still not sure, however, that could get ESPN to stop calling us Louisiana Lafayette. They televised us for 3 straight days with LOUISIANA on our uniforms, our filed, our scoreboard, and any releases by our SID, and still would call us that.

    Lafayette is now the 3rd largest, wealthiest and fastest growing city in Louisiana. We should have a powerful delegation. If University of Louisiana will never be attained and use of UL will never be allowed, maybe we should do what was done in Ohio. Seems to be awfully similar to our situation in Louisiana with us and LSU. Ohio has both the big dog, THE Ohio State University, and Ohio University (not the University of Ohio) along with other state universities. I suspect Ohio State objected to their use of University of Ohio just as LSU and other state schools do with our use of University of Louisiana. Let's use our powerful delegation to go to the legislature and request our name be changed to Louisiana University. ULM will then be forced to change their name and can go back to NLU, except as North Louisiana University, which many of their alumni will love. Then, we are Louisiana and can use just an "L" along with LU as an abbreviation. Would there be political objections to Louisiana University? Who knows? It certainly wouldn't project us as the University of Louisiana and flagship of the University of Louisiana System, which I think is why most other schools fight us on this. We have to do something. It has been 14 years and we are still fighting this rediculous name battle with no end in sight. Our administration won't push the envelope on this and we are getting more and more entrenched as Louisiana Lafayette. Winning alone will NOT solve the problem. We MUST get more creative. Would you rather compete with Lamar for LU or Louisville for UL (I don't care if Louisville goes by UofL, they are still associated with UL)? That should be a nobrainer. I, for one, would be very happy with Louisiana University and LU. It just might be attainable and would give us the identity we grave.

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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by Lexhead View Post
    You know, I agree that this was his most level-headed post. But he fully reveals his real motivations for kicking up all of this dust as well. In arguing about the spirit of the grossly unfair law he so heartily supports, our guest here shows that this isn't about law, it isn't about not wanting us to look like whiners. It isn't even about the use of the "legal" name of the university. This is all about our guest being butthurt because someone is impinging on the turf (real or perceived) of his beloved A&M. He's just an intellectually dishonest poser. Not worth your time. Let him go back to Refineryville, his shift at the Olive Garden is about to start.
    How did that quote get attributed to me?!!!

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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by tLSU View Post
    If those in this thread have deluded themselves into believing that the "Lafayette" in the name doesn't exist (it's like the Twilight zone, honestly), why not go a little further and start to claim ULL is superior to LSU academically? Nothing wrong with taking the crazy full circle.
    The name is LSU and A & M college - google it and it is what it is. It is U L @ Lafayette or as the sports gurus are calling the school - Louisiana Ragin Cajuns or "Louisiana" Quite simple sir. Referred to as that which
    you earn! Cajuns are earning "Louisiana"! Like Tenn- Texas - Fla - Calif. and so on and so forth. Go - Geaux Cajuns!

  5. #165
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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by RiverRanchMan View Post
    Violation of the "spirit of the law" is a legal term used in court when someone is accused of manipulating a law in question. While I don't think legal action would ever be brought against UL for using "Louisiana", the term may be used by ULM & other state universities when attempting to convince the state legislature to close any alleged loopholes in the law.
    They would have to give their definition of "Louisiana" to begin the convincing. I promise you, their definition does not match the reality of a nickname.

    Still I get it, just remember the quote, "if no law says you can, you can't."

    Kind of like driving between the maximum and minimum speed limits. No law says you can.

    Don't even think about the law breaking that happens while attempting to achieve minimum speed.

    Please Mr. Please let the 2nd largest school in the State achieve minimum speed.

  6. #166
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    Default Re: UL/Louisiana Branding

    The standard for name recognition is found in Title 17, Section 3215. If a name is in common use it is automatically accepted by the State.

    It doesn't mean it was a law establishing common use, due to common use it is "accepted"

    The floodgate that Louisiana haters are desperately try to block is common use of UL by individuals and media, both of which are under no legal restrictions.


  7. #167
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    Default Re: UL/Louisiana Branding

    I agree LU, Louisiana University at Lafayette would be better than ULL. Lets look at it from a different point of view. There is nothing in the law that states that if we did change our name to Louisiana University at Lafayette. That we would have to abbreviate it a certain way, and we would not have to get a second school to change with us.

    The only thing that would worry me is ULM being the only University of Louisiana, but us being Louisiana University it should not be a
    problem. I don't think they would make ULM change their name.

    Lets look at it a different way, how about we keep the University of Louisiana ... at Lafayette, athletically we just go by Louisiana or LU. It is technically the same. There is nothing in the law stating how we abbreviate our name or what we can call ourselves, except for the UL abbreviation


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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by Ragin9221 View Post
    I agree LU, Louisiana University at Lafayette would be better than ULL. Lets look at it from a different point of view. There is nothing in the law that states that if we did change our name to Louisiana University at Lafayette. That we would have to abbreviate it a certain way, and we would not have to get a second school to change with us.

    The only thing that would worry me is ULM being the only University of Louisiana, but us being Louisiana University it should not be a problem.
    This horse gas been beaten to death.

    There can be no further name change without the consent of the Legislature. The judge in the '84 case used the skewed logic that changing a name constituted the creation of a new university and only the legislature had the power to create a university. (Of course this ignored the history of the creation of ULMost.). The legislature later passed a new law giving themselves sole power over the names of universities.

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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by Ragin9221 View Post
    I agree LU, Louisiana University at Lafayette would be better than ULL. Lets look at it from a different point of view. There is nothing in the law that states that if we did change our name to Louisiana University at Lafayette. That we would have to abbreviate it a certain way, and we would not have to get a second school to change with us.

    The only thing that would worry me is ULM being the only University of Louisiana, but us being Louisiana University it should not be a
    problem. I don't think they would make ULM change their name.

    Lets look at it a different way, how about we keep the University of Louisiana ... at Lafayette, athletically we just go by Louisiana or LU. It is technically the same. There is nothing in the law stating how we abbreviate our name or what we can call ourselves, except for the UL abbreviation
    The whole point of changing to Louisiana University is to DROP the "at Lafayette".

  10. #170
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    Default Re: UL/Louisiana Branding

    If we were to change to LU, in the first year we would get misidentified as Louisiana College at least as many times as we are with the Leopards. Probably more as LC resides in in this state


  11. #171
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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by Ragin9221 View Post
    I agree LU, Louisiana University at Lafayette would be better than ULL. Lets look at it from a different point of view. There is nothing in the law that states that if we did change our name to Louisiana University at Lafayette. That we would have to abbreviate it a certain way, and we would not have to get a second school to change with us.
    Neither was there the first time around, they created that rule afterward and would most likely do the same in this situation.

    Louisiana University at Lafayette? So LUL? Wow that would be comical, I don't know if the old guys are aware but "lul" is a sarcastic term used in place of "lol". It is also the Dutch word for "____", as in the male organ.

    There is nothing wrong with being the University of Louisiana ... at Lafayette. The problem has been inside the university with our administration not knowing what we want to be called.

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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by TravlnCajun View Post
    If we were to change to LU, in the first year we would get misidentified as Louisiana College at least as many times as we are with the Leopards. Probably more as LC resides in in this state
    There is no confusion with Boston College and Boston University. As Boston College is the well known school, the reverse would apply in our case. Louisiana College is Div. III, I think. It's scores are never shown on ESPN or any other network, except in basketball and only when they play a Div. I team.

  13. #173
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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by Ragin9221 View Post
    I agree LU, Louisiana University at Lafayette would be better than ULL. Lets look at it from a different point of view. There is nothing in the law that states that if we did change our name to Louisiana University at Lafayette. That we would have to abbreviate it a certain way, and we would not have to get a second school to change with us.

    The only thing that would worry me is ULM being the only University of Louisiana, but us being Louisiana University it should not be a
    problem. I don't think they would make ULM change their name.

    Lets look at it a different way, how about we keep the University of Louisiana ... at Lafayette, athletically we just go by Louisiana or LU. It is technically the same. There is nothing in the law stating how we abbreviate our name or what we can call ourselves, except for the UL abbreviation
    The law as stated requires 2 universities for the University of name along with a city tag for each. If we went to the legislature and obtained the Louisiana University name, the same law would still apply to ULM. They would have to either find another school that wanted a name change like Southeastern to UL Hammond, they could keep ULM. If no other school came forward, they would have to change their name as they would NEVER be the University of Louisiana.

    Do we have a delegation strong enough to get this passed in the legislature. Will any other school care if we are Louisiana University so long as we are not the University of Louisiana and perceived to be the flagship of the UL System?

    If we are not willing to take it this far, then change our abbreviation. We can't use UL. We do use UL-L, but we all hate that. So, keep it all legal and go to LU and Louisiana athletically, even if we remain officially the University of Louisiana ... at Lafayette. Get creative and do something to get this whole thing in allignment and focus more on the LOUISIANA than Ragin Cajuns.

  14. #174
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    Default Re: UL/Louisiana Branding

    Please don't go postal on me....to you Cajun fans let me first say this "It's not your fault...........it's not your fault, ______!! This is a great topic cause Your admin needs a branding class. Let me see if I got this straight.......the official name for your school is the University of Louisiana @ Lafayette or "ULL". You don't want to be called this (I guess to get more separation from ULM) so y'all want to be called "Louisiana" or "LA" now for all sports right? Cool. But y'all also want to be referred to as "UL" (even though Louisville has that title)? Your official mascot is an evil flaming cayenne pepper (pretty unique if you ask me) but y'all don't want this anymore....you want something as generic as the fleur de Lis? Your admin needs to make up their minds & don't get so sensitive when people refer to y'all by your actual school name.


  15. #175
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    Default Re: UL/Louisiana Branding

    I don't understand all of this flag ship bull. LSU and UL are in completely different University Systems. LSU @BR is the largest school in the LSU system by a long shot and UL is also the largest school in the University of Louisiana system by a long shot. No school is designated a flagship of the state by any law or otherwise and UL never claimed to be even of it's own university system.


  16. #176
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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by BlueDawg View Post
    Please don't go postal on me....to you Cajun fans let me first say this "It's not your fault...........it's not your fault, ______!! This is a great topic cause Your admin needs a branding class. Let me see if I got this straight.......the official name for your school is the University of Louisiana @ Lafayette or "ULL". You don't want to be called this (I guess to get more separation from ULM) so y'all want to be called "Louisiana" or "LA" now for all sports right? Cool. But y'all also want to be referred to as "UL" (even though Louisville has that title)? Your official mascot is an evil flaming cayenne pepper (pretty unique if you ask me) but y'all don't want this anymore....you want something as generic as the fleur de Lis? Your admin needs to make up their minds & don't get so sensitive when people refer to y'all by your actual school name.
    Why do you spend so much time on the UL forum? You try to be sly with your disingenuous comments. Louisville does not have or own the title of UL, and it's not even a title. The Ragin Cajuns can and do want UL and there is nothing you can do about it. You are just going to have to live with it. Louisville can use whatever they want, it has no bearing on what we do. UT is referred to as both Tenn & Texas. You LoTech guys probably can't handle that kind of mind blowing info. You guys try this every chance you get on more than this forum, but you just look stupid doing it.

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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by BlueDawg View Post
    Please don't go postal on me....to you Cajun fans let me first say this "It's not your fault...........it's not your fault, ______!! This is a great topic cause Your admin needs a branding class. Let me see if I got this straight.......the official name for your school is the University of Louisiana @ Lafayette or "ULL". You don't want to be called this (I guess to get more separation from ULM) so y'all want to be called "Louisiana" or "LA" now for all sports right? Cool. But y'all also want to be referred to as "UL" (even though Louisville has that title)? Your official mascot is an evil flaming cayenne pepper (pretty unique if you ask me) but y'all don't want this anymore....you want something as generic as the fleur de Lis? Your admin needs to make up their minds & don't get so sensitive when people refer to y'all by your actual school name.
    DueBlawg, this has been discussed at naseum. Louisville is UofL and who cares if there would be two UL's. There are plenty of schools that have this problem and no one gets them confused.

    UT--Texas and Tennessee, Tulsa
    UA--Akron, Alabama, Alaska, Arkansas, Arizona
    ASU--Arkansas State, Alabama State, Arizona State
    TSU--Texas State, Tennessee State
    RU--Rutgers, Radford
    UW--Washington, Wisconsin
    OSU--Oregon State, Ohio State, Oklahoma State
    WSU--Witchita State, Washington State
    TU--Tulane, Towson
    CSU--Cleveland State, Chicago State
    MSU--McNeese State, Michigan State, Mississippi State, Missouri State
    FSU--Fresno State, Florida State
    Tech--La Tech, Ga Tech, Va Tech

    I could go on forever, but I think you get the point.

  18. #178
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    Default Re: UL/Louisiana Branding

    Quote Originally Posted by BlueDawg View Post
    Please don't go postal on me....to you Cajun fans let me first say this "It's not your fault...........it's not your fault, ______!! This is a great topic cause Your admin needs a branding class. Let me see if I got this straight.......the official name for your school is the University of Louisiana @ Lafayette or "ULL". You don't want to be called this (I guess to get more separation from ULM) so y'all want to be called "Louisiana" or "LA" now for all sports right? Cool. But y'all also want to be referred to as "UL" (even though Louisville has that title)? Your official mascot is an evil flaming cayenne pepper (pretty unique if you ask me) but y'all don't want this anymore....you want something as generic as the fleur de Lis? Your admin needs to make up their minds & don't get so sensitive when people refer to y'all by your actual school name.
    Louisville owns "UL" about as much as Georgia Tech owns "Tech". So I guess you rednecks have to fond another brand. I know it originated on this forum but I don't think anyone would mind you appropriating "LowTech" to ease the confusion with Tech.

  19. #179
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    Default Re: UL/Louisiana Branding

    If we are able to just get Louisiana University approved I say go for it.


  20. #180
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    Quote Originally Posted by ULGrad@HOU View Post
    Why do you spend so much time on the UL forum? You try to be sly with your disingenuous comments. Louisville does not have or own the title of UL, and it's not even a title. The Ragin Cajuns can and do want UL and there is nothing you can do about it. You are just going to have to live with it. Louisville can use whatever they want, it has no bearing on what we do. UT is referred to as both Tenn & Texas. You LoTech guys probably can't handle that kind of mind blowing info. You guys try this every chance you get on more than this forum, but you just look stupid doing it.
    You can call me anything you want but y'all are the ones that can't come to a consensus with your "branding". Next time conference realignment rolls around hopefully y'all will have figured it out.

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